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Google Nexus 7: Amazon Kindle Fire Should be Scared

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PCQ Bureau
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At the annual Google I/O developer conference in San
Francisco, the audience were 'wowed' in unison as Hugo Barra , the

Director of

Google Product Management, announced that the Nexus 7 will be

powered by a

NVIDIA Tegra 3 quad-core processor and a 12-core GPU. With a 1280

X 800 HD

display and a starting price tag of $199, there is no other 7-inch

tablet with

this much value for money.






Of course, Google has come out with this device not
to compete with the iPad, but to loosen the grip the Amazon Kindle

Fire has on

the market, and it seems the Nexus 7 will just shrug it aside.






Here is a comparison between the
Nexus 7 and the Kindle Fire








Google Nexus


 


 Display: 1280 x 800


 Weight: 0.75 pounds


 Thickness: 0.41 inches


 Processor: 1.3 Ghz Quad-Core


 RAM: 1 GB


 Price: US$199


 


Amazon Kindle Fire style="font-weight: bold;">
 Display: 1024 x 600



 Weight: 0.91 pounds


 Thickness: 0.45 inches


 Processor: 1.0 Ghz Dual-Core


 RAM: 512 MB


 Price: US$199





















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As you can see in

the specs comparison above, the Nexus 7 kills the Kindle Fire in

every department. Its
battery life is also better than the Kindle Fire, and is deeply
integrated with

many Google products, such as YouTube, Google Reader and Gmail.

The only drawback

with Nexus is that it is fairly low on storage, with only variants

of 8 GB and

16 GB available, and no microSD slot for expansion of memory.

However,

potential Nexus 7 customers do not need to fret. The tablet is

tightly coupled

with the Google Play Store, which offers Android apps, music,

movies and

magazines to the user. Since Google Play is cloud based, any

content from the

store can just be streamed onto the Nexus 7, so the shortage of

memory is far

from a killer blow.





Would you like a
Jelly Bean?

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Google also

revealed the new version of Android, 4.1, which has

been named Jelly Bean. This OS will be ported with the Nexus 7. It

offers some

cool new features. The most exciting new feature would have to be

Google Now,

which basically functions as a smart virtual assistant. It uses

the user's

search history, location, and calendar to make intelligent

suggestions that

will make their life easier. For example, it will remember your

usual route

from home to work, and suggest alternative routes with less

traffic. It can

recommend good restaurants while you are walking down a street,

and even

suggest a dish to order at a food joint. It can also be queried

with general knowledge

questions, to which it will provide responses in the form of

'cards', which are

like virtual flash cards of critical information. There are many

other

interface-related features that have been added in 4.1, which make

it better than

its predecessor, IceCream Sandwich.

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In conclusion



It should be a

no-brainer that the Nexus 7 trumps the Kindle

Fire. Both in terms of hardware and software, Nexus is set to be a

hit in the

tablet market. Although the tablet will not usurp the throne of

the iPad as

king of tablets, it definitely signals Google's intent to grab a

strong

following in the market. The Nexus 7 is currently only available

for order

through Google Play in the US, UK, Canada and Australia. It is

currently not

clear if the device will be released in the Indian market. style="mso-spacerun: yes">







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