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Lenovo Brings Its New Gaming Brand ‘Legion’ To India

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Mayank Shishodia
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Lenovo recently announced the launch of its dedicated brand for gaming - ‘Legion’, in India. The new gaming brand is the outcome of significant time spent building and listening to a global community of gamers to better understand what they value most. Legion enters India with two new powerful gaming laptops, Lenovo Legion Y520 and Y720 designed for casual and performance gamers who are on-the-go.

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With its state-of-the-art technology, the new laptops allow for a greater gaming experience in every sense – powering VR, better sound with Dolby, optional backlit keyboards, FHD IPS resolution and optimized cooling. Both laptops are equipped with up to 7th Gen Intel Core i7 CPU and the latest NVIDIA discrete graphics cards to deliver that extra edge on performance.

Bhaskar Choudhuri, Marketing Director, Lenovo India said, “We are extremely excited to bring the Legion brand to our fast-growing community of Indian gamers. Gaming continues to be our strategic focus area and the new brand further enhances the Y series portfolio in India. The new Lenovo Legion laptops address every gamer’s demand for a superior and immersive experience with VR and outstanding audio capabilities.”

Commenting on the launch, Hari Kumar, Director - Electronic Devices, said, “As the undisputed one-stop-shop for all gamers in the country, we have consolidated the entire gaming offering across price points and specifications from laptops, desktops, consoles, accessories to DVDs under one roof and are seeing a consistent increase in sales from this category. We are happy to partner with Lenovo to exclusively launch its new gaming sub-brand, Legion, in India and are certain that these state-of-the-art gaming laptops will find great appeal with our customers who are not just gaming enthusiasts but also mainstream gamers.”

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“Students who form a huge part of our customer base in this category are increasingly adopting gaming laptops more than the regular laptops. Hence, Flipkart’s affordable consumer financing options such as No Cost EMI & Product Exchange, combined with our wide reach across the country will be a winning combination for student gaming enthusiasts all over the country to get their hands on the best quality gaming laptops and accessories.” added Hari.

Legion Y520 – Takes gaming to a whole new level

Designed for portability seekers, the Legion Y520 has an aluminum-brushed body and weighs less than 2.5 kgs. The device allows gamers to custom tune audio with the 2 x 2W Harman™ speakers and Dolby Audio™ Premium for an outstanding audio quality even without headphones. Since most gamers prefer gaming at night, the Legion Y520 laptop has an optional red backlit keyboard that provides 1.7 mm of key travel for crisp, accurate, and responsive keystrokes. The laptop comes with up to 128GB of PCIe SSD storage, ideal for reducing boot-up time and in-game loading, or 1TB of HDD storage, perfect for storing your entire gaming collection. Gamers can also enjoy hybrid storage, effectively getting the best of both worlds.

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Legion Y720 – Virtual Reality gets real

Built from the ground up in an all-metal cover, the Legion Y720 laptop is the world’s first Dolby Atmos® Windows® based PC bringing an enhanced sense of depth and detail to the overall gaming experience. It makes the game’s world come alive with immersive sound providing amazing precision and realism. With NVIDIA GeForce GTX 1060 graphics, the laptop is the India’s first Oculus certified VR-ready machine. All you need to do is plug a VR headset into the HDMI port and you’re set for a riveting experience. It also comes with Thunderbolt™ 3, the fastest port available on a PC today to plug and play at lightening speeds.

Gamers can enjoy crystal clear screen time with up to FHD IPS anti-glare display on the device. Another outstanding feature is the optional RGB backlit keyboard for those midnight gaming sessions. The Legion Y720 laptop comes with the option of an integrated Xbox One™ Wireless receiver, which can support up to four controllers simultaneously for gaming with friends.

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 Other features:

  • Lenovo Nerve Sense for effortless customization: Gamers can easily customize settings such as audio, active keys, cooling, and network priority. Lenovo Nerve Sense allows them to record highlights for replaying or uploading to streaming sites.
  • Keep your cool while gaming: The devices have been designed with optimized thermal engineering to combat heat even during the most resource-intensive gaming session. The engineered fans and vents are strategically located close to the graphics card and processors to keep hot air moving while the rear-placed thermal vents remove that heat. The Extreme Cooling shortcut within Lenovo Nerve Sense can be used for gaming firefights that require an additional push of cooling.
  • Accessories and Packaging: As part of the Legion gaming kit, gamers get a Y gaming armoured backpack to enjoy mobile gaming wherever they go. The Y gaming optical mouse and Y gaming stereo headset are also available at an additional cost.
  • Attractive offers:

o   Additional 2 year onsite warranty worth INR 4990/- at just INR 999/-; EMI offers at zero cost

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o   Exchange offers on Flipkart and www.thedostore.com: Flat exchange offer of INR 20,000 on pre-booking on Flipkart

 Pricing and Availability

Prices do not include tax or shipping or options and are subject to change without notice; additional terms and conditions apply. Reseller prices may vary. On-shelf dates may vary by geography and products may only be available in select markets. All offers are subject to availability. Lenovo reserves the right to alter product offerings, features and specifications at any time without notice. Both products will be available on Flipkart and the www.thedostore.com, Lenovo India Official Online Store; pre-bookings open on May 19, 2017.

Lenovo Legion Y520 starts at INR 92,490/-

Lenovo Legion Y720 starts at INR 149,990/-

lenovo lenovo-legion-y720 legion lenovo-legion-y520
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