NEC Focuses on Indian SME Market with SL1000

As a part of its commitment to the small and medium enterprise (SME) market in India, NEC India, a leading IT and networking solutions provider, launched a new IP-enabled Communication Server — SL1000, in India . With this solution specially designed for SMEs, NEC aims to increase its presence in the SME sector and garner a domestic market share of 30% by end of 2011.

The SL1000 is an intelligent cost-effective telecommunication system, which packs affordability, efficiency and IP-telephony all into one system. This cutting edge solution caters to the communication needs of SMEs, small offices and home offices (SOHOs).

Speaking at the launch event, Taichiro Hashizawa, Vice President & Senior General Manager, NEC Corporation said, “NEC is one of the top three players in the Unified Communications space* globally and has customers in more than 80 countries. India as a market is of strategic importance to NEC. It is one of our fastest growing markets today and we are committed to addressing the needs of Indian customers. The SME sector is a lucrative market segment, and with SL1000 we aim to strengthen our focus on this sector.”

As a part of NEC's global strategy to grow its capabilities and technologies worldwide, the launch of SL1000 is an endeavor to bring the best-of-breed and proven integrated telecommunications solutions to India. Hashizawa further added, “Technology innovation is one of the areas that SMEs can explore to upgrade their capabilities in order to stay ahead of competition. The SL1000 is designed to offer a cost-effective and ecological communication solution with enhanced security features and scalability for future expansion or business needs.”

Ravinder Raina, Country Head, Private Network Solutions, NEC India said, “Our products and solutions conform to the highest international quality standards and are known for their outstanding reliability, durability and technical superiority. SL1000 is a key pillar of our SME strategy and will enhance our private network solutions portfolio.”

NEC is also looking to partner with prominent telecom service providers who can help the company to reach its customers with a bundled offering. NEC India has strategic partnerships with Enkay Technologies (India) Pvt Ltd. for customers in the hospitality & enterprise segment; with Intellicon Pvt Ltd. for Government & Enterprise customers, and Arvind Ltd.- Telecom division (Syntel) to reach customers in the SME segment through their dealer network.  The company also has a strategic alliance with AGC Networks Ltd. (formerly known as Avaya Global Connect) as a National Distributor for its Private Network Solutions.

NEC has an established presence in India and a strong foothold in verticals such as education, hospitality, healthcare, enterprise, public safety and other growth segments through its suite of products and solutions, comprising of multimedia display, unified communications, retail and security solutions.

SL1000 benefits:

Ecology - SL1000 consumes less power than most legacy systems. It consumes approximately 25% less power than previous models and reduces the total cost of ownership by minimizing the office electricity expense. SL1000 allows automatic standby mode during the office closing hours, thus saving energy when it is not in use.

Affordability - The all-in-one SL1000 provides hybrid ports that integrate key telephones, single line telephones, facsimiles and more without complex settings, and comes with rich built-in functions that improve the employees' communication environment, lowering the total cost of ownership. It also has a scalable architecture, from a minimum of 4 trunk lines and 8 extensions to a maximum of 126 trunk ports or 128 extensions ports.

Efficiency - Increase efficiency by tapping into the system's built-in features such as Conference, Automated Attendant, Call Forwarding and much more for a productive office communication atmosphere.

IP Telephony - In line with global trends towards VoIP (Voice over Internet Protocol), SL1000 is IP-enabled, and provides 24-Key IP terminal, having the same usage as a digital key telephone in the IP environment, with its IP benefits.

SL1000 - The differentiating factors

Unified Messaging - SL1000 has a unique Voice Response System (VRS), which provides various voice facilities such as Automated Attendant, Voice Announcement, Greetings, and others to increase productivity. SL1000 has a powerful Voice Mail solution to eliminate any lost messages, with a choice of either 15 hours or 40 hours recording time.

Mobility is the key to success among increasing business needs. A Mobile/GSM phone can be designated as the answering terminal when users are away from the desk/office, reducing the chances of missing important calls.

Office/Home Guard - The SL1000 with its built-in Alarm Sensor Support when connected to a 3rd Party Passive Infrared Sensor (PIR) or motion detector, offers additional security protection, and warns of intruders when there is a forced break-in, and allows for protection against vandalism. A pre-recorded warning message can be played back through the built-in speaker of the telephone or a paging speaker as a siren, triggered by the PIR sensors.

Auto Warning Message - Use the telephone as a tool for reminders. Messages or conversations can be recorded and played back automatically on a periodic schedule over the key telephone's built-in speaker to simulate human presence in the surroundings for added security.