Nokia Introduces EMI Scheme for Nokia Lumia 925

he scheme will be available across select Nokia Priority Partners and Multi Branded Outlets across the country. Nokia has tied up with Citibank, HDFC Bank, Axis Bank, Standard Chartered, HSBC, ICICI Bank and SBI Cards for the Easy EMI scheme and the offer will be available to consumers with credit cards (only) from any of these banks. The banks together have the target consumer base of over 16 million providing Nokia an opportunity to extend the service to a large consumer base.

Viral Oza, Director-Marketing, Nokia India says, "Mobile customers today are far more evolved in their aspiration, expectation and usage of a mobile handset. This trend is visible across segments from entry to the high end. Our insight shows that many customers don't end up buying their preferred handset model as it tends to be marginally above their pre decided budget, making upfront payment difficult. Our easy EMI scheme at 0% interest addresses that challenge and will allow customers to actually buy the handset they desire."

Nokia Lumia 925: More than your eyes can see

The Nokia Lumia 925 introduces a stylish metal design for the first time to the Nokia Lumia range, with the polycarbonate made available in white, grey or black. A wireless charging cover can be clipped onto the back of the phone to take advantage of Nokia's extensive wireless charging accessories and ecosystem.

The Nokia Lumia 925 showcases the latest PureViewcamera innovation, new features and third party applications coming to the Nokia Lumia range. In addition to boasting the most advanced lens technology and software for better imaging capabilities, this Smartphone also introduces the new Nokia Smart Camera mode, coming as an update to all Lumia Windows Phone 8 Smartphones. Nokia Smart Camera offers an easy way to capture ten images at once and edit the pictures with options like Best Shot, Action Shot, and Motion Focus for creating the perfect high quality image.

Leading Nokia services such as the HERE suite of integrated location and navigation services and Nokia Music for unlimited streaming of free music playlists, add to the great proposition offered by Nokia's latest additions.