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Nokia Opens Experience-lead Nokia Concept Store in India

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PCQ Bureau
New Update

The new Nokia concept store format in India is in synergy with Nokia's

strategy to provide a holistic solutions experience to its consumers across all

its touch points. Located at Ambience Mall, Gurgaon, the Nokia Concept Store is

spread across 2000 sq.ft. with a designated area for each service. Dedicated

sections for music, games, email and maps provide customers with an opportunity

to try Nokia's devices and services like music, email, Ovi Store and navigation.

The self-learn areas for entertainment and engagement allow customers to have

fun while they try out games, download music, start navigation or even write an

email. A dedicated wall bay with LCD screens continuously play demos of Nokia

services to further enhance the experience.  The new retailing experience

is thus increasingly about providing personalized service experiences to Nokia

customers in a refreshingly new format. The flagship Nokia concept store has

been designed in response to the changing global consumer who wants to do much

more with his mobile phone than just talk.

SMS Buy 130178 to 56677

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