by May 1, 2013 0 comments

The number of Indians using mobile devices to get online is growing at a steady pace, and the availability of affordable smartphones is an important factor fueling this growth. This special State of the Android Mobile Web report takes a closer look into the mobile browsing behavior of these smartphone users in India.

India is home to the largest number of Opera Mini users in the world. In the last year, Opera Mini users on smartphones in India increased by 136.6%, constituting 19% of the total Opera Mini users in India. Opera Mini users on Android increased by 62% in this period, constituting 12% of all Opera Mini users in India.

Highlights from the report

Facebook leading the pack
The top 3 categories of domains based on data usage are social networking, search and cricket. Some 21.7% of all data used by Opera Mini’s Android users is for Facebook, followed by Google at 5.8% and ESPNcricinfo at 1.7%. With 67% of Opera Mini’s Android users in India using the browser to access Facebook from their mobile devices, the majority numbers of webpages viewed are also from Facebook.

Discover information via Opera
Almost 50% of the top hundred domains visited by Opera Mini’s Android users are related to news and information, search, price comparison and e-commerce. The Opera Mini browser has proven extremely handy when users are looking for information.

Samsung rules all the way
Samsung tops the list of Android devices used to access the web via Opera Mini. In all, 9 out of the top-10 Android handsets are from Samsung. A further breakdown of the top-100 Android devices of Indian Opera Mini users confirms Samsung’s leading position, with a 31% market share, followed by Sony at 23% and Micromax at 15%.

They love ’em cheap
Each of the top-10 Android devices cost less than Rs. 10,000, with the exception of the Samsung Galaxy S2, which ranks last. A mobile device packed with a smart operating system and multiple features, all while fitting within an average users’ budget, is proving to be a good deal for users.

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