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Polycom Announces Cloud Strategy to Enable Service Providers to Fast-Track Delivery of Video-as-a-Service and Accelerate the Adoption of Video Collaboration among SMBs and Enterprises

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PCQ Bureau
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Polycom, Inc. (Nasdaq: PLCM), the global player in standards-based unified communications (UC), today detailed its strategy to enable service providers to offer cloud-delivered, Video-as-a-Service (VaaS) solutions to its customers. As part of today's announcement, Polycom is unveiling Polycom® RealPresenceâ„¢ Cloud, a wholesale, carrier-ready offering to enable service providers to quickly bring to market VaaS offerings. RealPresence Cloud solutions are designed specifically for service providers to equip them with the carrier-grade infrastructure, endpoints and services they need to offer businesses of all sizes subscription-based solutions for video collaboration. The new offering for service providers is designed to accelerate the penetration and adoption of Polycom video collaboration solutions among SMBs (small to medium sized businesses) and enterprises who want either a hybrid solution of both premises-based video collaboration solutions and video on demand, or a pure VaaS solution.

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Polycom RealPresence Cloud solutions compress the time-to-market and time-to-revenue for service providers to deliver VaaS solutions. Powered by the Polycom RealPresence Platform, the most complete and interoperable solution for universal video collaboration, RealPresence Cloud provides the carrier-grade scalability, reliability, availability and security required for service providers to offer VaaS to SMBs and enterprises. RealPresence Cloud solutions encompass a fully managed multipoint video service that supports a multitude of connectivity options between standards-based room, mobile, PC and Web-based endpoints, as well as Microsoft® Lyncâ„¢ 2010, IBM Sametime® and endpoints supporting the non-standard TIP protocol. Service providers can leverage Polycom RealPresence Cloud solutions to offer their customers a true business-to-business VaaS solution without having to fully integrate and support the core infrastructure on-premises. This solution leverages the Polycom RealPresence Network (formerly the Halo®/HVEN network acquired from HP in 2011) to allow service providers to fast-track their capability to deliver video from the cloud.



Polycom RealPresence Platform Powers Video Clouds from China Unicom and Airtel

Polycom will continue to work closely with service providers to develop VaaS offerings for a range of business and delivery models from on-premises to hosted to managed services. Several carriers around the world are currently using the RealPresence Platform as the enabler for VaaS solutions. For example, China Unicom has created one of the largest video clouds in the world, powered by the RealPresence Platform, which enables the delivery of VaaS to more than 10,000 business and government organisations throughout China. The RealPresence Platform provides the scalability, reliability and interoperability that enable China Unicom's video cloud to interconnect approximately 100,000 endpoints (and growing) from 10 different vendors. Another example, Airtel, a leading service provider in India, is also using the RealPresence Platform to deliver VaaS solutions to SMBs and enterprises throughout India. These solutions provide a differentiated offering for both companies and are helping to drive further adoption of video collaboration throughout China and India.

Wainhouse Research predicts the five-year compound annual growth rate for the hosted and managed UC market worldwide is forecast to be 30.7 percent with revenues of approximately US$5 billion in 20151, further expanding Polycom's total addressable market. Polycom's cloud strategy builds on the company's goal to make video collaboration ubiquitous and is a key proof point of Polycom's recently announced software strategy.

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