Samsung Galaxy S7 and S7 Edge launched in India at Rs 48,900 and Rs 56,900 respectively

Samsung today launched its much anticipated 2016 line up of flagship smartphones- Galaxy S7 and Galaxy S7 Edge in the Indian market. Both the smartphones has earlier made headlines in MWC 2016 where they were showcased first recently.

Speaking of features, the seventh Galaxy of smartphones are IP68 certified, meaning they can can withstand in water upto 30 minutes meter and a half of water. Samsung has brought back the microSD card slot, that now allows you to expand the internal storage to further 200GB.

The Samsung Galaxy S7 and S7 Edge comes with 12MP rear cameras with Dual Pixel Technology, which according to Samsung has 30 percent bigger pixel size than the iPhone 6S Plus'. They are also equipped with an aperture of 1.7, one of the highest available in smartphones that allows to let in more light and results in brighter and sharper images.

We did not see much of design changes in the Galaxy S7 and it carries the similar design fashion as previous year Galaxy models. However the S7 Edge does adds in some edge  to itself. Though the Edge display is still the same curved display, but these curves disappear when moving beyond the side of the S7 Edge, which gives you a lot more reason to flaunt the device. The edge screen on the Galaxy S7 edge is now even more powerful and convenient, with quick access to Applications and content.

Galaxy S7 and S7 edge perfect the 3D Thermoforming process, which now brings metal and glass together seamlessly from every angle. Both the devices come with a thinner bezel and a larger immersive screen in the smallest possible frame, with a 5.5” sAMOLED Display for the Galaxy S7 edge and 5.1” display on the Galaxy S7.

The new ‘Always on Display’ feature allows users to easily check for updates, without having to worry about unlocking the phone.

Samsung has also made significant hardware and software updates to optimize gaming performance on Galaxy S7 and Galaxy S7 edge. The powerful processor and battery ensure longer playing time, and the internal cooling system keeps the device from overheating.  Galaxy S7 and S7 edge come with 3000mAh & 3600mAh batteries, respectively. The Galaxy S7’s CPU is about 44 percent more powerful than its predecessor. Samsung has also added a dramatically enhanced GPU - which does the heavy lifting for graphics. This is about 60 percent more powerful than the one in Galaxy S6.

The smartphones have been priced at Rs 48,900 for the Galaxy S7 and Rs 56,900 for the Edge variant.

The smartphones are available for pre-booking starting today uptil 17 March and will go on sale at March 18. The consumers booking in this time frame will get an extra benefit of getting a free Gear VR with the new smartphones. Samsung is also offering double data plan valid only on Red plan for Vodafone customers upto a  period of six months.

Besides this Samsung has also introduced Samsung Concierge. Powered by My Galaxy, Samsung Concierge is a unique platform for premium Galaxy S7 and Galaxy S7 edge users. The service offers an exclusive after sales promise of Red Carpet Care and special privileges like My Assistant, Phone Pick up and Drop, Fast Track Service and Live Chat with Samsung customer service.

Galaxy S7 Edge specifications

· 5.5-inch Quad HD (2560x1440) dual edge Super AMOLED display

· 7.9mm thickness

· 157 grams

· Octa-core Exynos 8890/Quad-core Snapdragon 820 processor

· 12MP (f/1.7) 1.4-micron pixels "Dual Pixel" camera

· 5MP (f/1.7) front camera

· 32GB internal storage (expandable via microSD)

· 4GB RAM

· Android 6.0 Marshmallow with TouchWiz UI

· 3,600 mAh battery

· 4G LTE

· Wireless charging, fingerprint scanner, IP68 certified water/dust resistance

Galaxy S7 specifications

· 5.1-inch Quad HD (2560x1440) Super AMOLED display

· 7.7mm thickness

· 152 grams

· Octa-core Exynos 8890/Quad-core Snapdragon 820 processor

· 12MP (f/1.7) 1.4-micron pixels "Dual Pixel" camera

· 5MP (f/1.7) front camera

· 32GB internal storage (expandable via microSD)

· 4GB RAM

· Android 6.0 Marshmallow with TouchWiz UI

· 3,000 mAh battery

· 4G LTE

· Wireless charging, fingerprint scanner, IP68 certified water/dust resistance