by September 15, 2011 0 comments










The
independent
technology analyst finds that the strong growth will be
driven by the increasing threat to enterprises from organised gangs
and the changing business technology landscape.Ovum
principal analyst Graham Titterington commented: “The global
security software market will see strong growth during the next few
years, with revenues increasing from $16.76 billion at the end of
2010 to $23.3 billion at the end of 2015.

One
of
the key drivers for this is the increasing threat to enterprises
from well-organised gangs from rival organisations, which want to
steal valuable data for their own gains. These organisations, which
include governments, have the resources to ramp up the threat level
and launch advanced and persistent attacks, which are difficult to
defeat.

However,
changes
in business technology and operations are also creating new
security demands. The major changes that will drive the growth of the
market during the next few years are cloud computing, increased
mobility and business use of social networking. The security issues
these phenomena raise can be significant, and they need to be tackled
accordingly.”

According
to
Titterington, emerging trends such as greater interoperability of
systems between organisations, the use of shared user authentication
systems (particularly for enterprise customers and employees of
partner organisations) and increasing use of virtualisation
technology will also have an impact on take-up of security software.

He
believes much of the investment from enterprises will be in
encryption software, along with advanced encryption key management
environments, as these play a key role in the fight to protect
sensitive and valuable data from hackers. Other key investment
targets will be new types of anti-malware protection to counter the
huge threat the Internet poses.

Titterington
continued:
“Enterprises are becoming more aware of the threat posed
to them by hackers due to the increasing number of high-profile
attacks on companies such as Sony. These cases are highlighting the
potential damage that businesses face if sensitive and valuable data
is stolen.”

Ovum
has
also released a new security vendor rankings and market share
analysis, which shows that Symantec is the world number one, followed
by McAfee and then Trend Micro. 


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