ToneTag Uses IoT to Bridge Online and Offline Retails Stores

by August 1, 2016 0 comments

As customization and personalization of buying experience is imperative ToneTag introduces beacon technology that can proffer innovative expertise to the retail networks

ToneTag, a sound based proximity communication provider takes retail shopping experience to the new level by introducing Beacon technology to provide customers with a more engaging retail experience with its key feature:

Locate Engage Pay

  • ToneTag uses sound waves to locate and guide customers in the vicinity of a store.
  • It enables retailers to engage with their customers through personalized, context aware, Bi-directional communications
  • It enables one its kind contactless payments through Beacon

According to Google, 82 per cent of customers will research on their phones before a purchase. ComScore’s Local Search Study revealed that the majority of purchases following a mobile search happened in a physical store (73%) as opposed to online. Companies with good omnichannel customer engagement strategies can retain on average 89 per cent of their customers.

Revealing further benefits of Beacon technology, Kumar Abhishek, Founder and CEO of ToneTag said, “With the inclusion of Beacon technology, ToneTag’s Locate-Engage-Pay feature will guide and shape the entire shopping experience of the offline customer, increasing conversion rates at any offline store. It will also make the shopping experience much quicker and easier for customers who could access the information on products they are looking for, and avail special offers or discounts based on their loyalty. It can also provide retailers with invaluable data about their customers’ shopping preferences and habits that will be beneficial to both the customer and retailer.Moreover it works on any phone and without the use of Internet and Bluetooth”

Advantages of ToneTag Beacon to brands and retail merchants

  • Connect the dots across channels and provide a fluid, engaging experience in-store.
  • Bridge offline and online communications to enable focused omni-channel and bi-directional message
  • Converge and analyze historical and real-time consumer behavior to drive intelligent, context aware customer engagement
  • Insert appropriate real-time triggers and call to actions and promotions at any point of the buying cycle.
  • Deliver a thoroughly modern and unique shopping experience

Exclusive benefits of ToneTag transactions

  • Works on any phone (Smart or Feature)
  • Ease of use – Transaction in less than 3 seconds
  • Security – 3 layers of encryption and tokenization
  • Integration – No cost involved. Can be easily integrated
  • No additional hardware requirements
  • Compatible with all geos, regions, handsets, and participating merchants
  • Custom settings for proximity range, and audible/inaudible frequencies

 

 

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