5 Emerging Platforms Helping Indian Artisans to Showcase their Work

India is famous for its rich culture and distinctive art forms each state offers. In ancient times, handicrafts were a part of lifestyle and people used to make these items for their daily use.  Now time has passed and people have become more developed and civilised in all aspects, those who were making handicraft products have started trading their makings by increasing demand and population. These artisans are now only keeping the historic artform alive but also making its mark in the global market. However, with the boom in industrialisation, it has been challenging for craftsmen to keep up with the growing demand and reach out to the audience in an effective way. Thankfully, there are such platforms out there that are helping artisans to grow and showcase their work on a broader scale.

Craftvilla

Craftsvilla is an Indian e-commerce portal that sells ethnic apparel, footwear, fashion accessories,  beauty products, handcrafted home accessories and other ethnic fashion and lifestyle products. The company headquartered in Mumbai, uses an online marketplace model by aggregating artisans, designers and retailers from all over India onto a single platform and connects local artisans and designers directly to global customers. The motive is focused on removing middlemen, increasing the livelihood of local artisans and designers, helping them create/promote their brand, and preserve the Indian culture, traditions and values.

Craftezy

Craftezy is a leading fully-managed B2B marketplace for Indian handicrafts products. It is an online handicraft trade platform that connects buyers from across the world to verified manufacturers and suppliers in India.  It aims to provide a comprehensive solution for buyers and sellers by facilitating end-to-end operations in a seamless fashion through our e-marketplace. It also helps Indian manufacturers and wholesalers connect with International buyers. The work doesn’t end with just connecting them, they help the sellers make their catalogs more marketable, attractive, and professional by providing dedicated cataloging team support. Founded in 202, this startup helps them with logistics so they don’t have to worry about fulfillment or shipping, by partnering up with big logistics aggregators to provide much better pricing.

The India Craft House

Started in 2010, The India Craft House was set up with the sole objective of creating a fair price platform for artisans who have very limited access to any market, let alone global markets. It offers authentic Indian Craft from across the sub-continent to domestic and global markets through online portal as well as through direct offline sales of customised and bulk gifting orders for conferences, client gifting, events and various other segments. It aims to provide an undeniably unique selection of traditional art and craft translated into unique, attractive contemporary products, showcasing a wide selection of authentic Indian Craft from every corner of the country, procured directly from the artisan or from NGO's working closely with artisan groups.

QTrove

Qtrove.com is a curated marketplace showcasing natural and sustainable products from small and medium sized sellers. These products are non factory produced and are chemical free. Started in 2016, it aspires to promote local sellers/entrepreneurs who make some unique products but are still waiting to be discovered beyond their immediate vicinity. Qtrove aspires to replace the mass produced harmful products that you consume on a daily basis ( in your kitchen, in your bathroom and your living room) with our batch made products for a better and a healthier tomorrow.

Afday

Founded in 2019, Afday is a marketplace, craft, and maker community where people come together to buy, sell and interact. They are working to bring the world a little closer together. They discover the best designs from artisans and craftsmen from all over India, and deliver them at an exceptional value to their members. They are connecting people to India's most beautiful and handmade products. The platform consists of storytellers about amazing products and the people behind them. Afday focuses on products with unique, high-quality craftsmanship; unmistakably local designs that feel at home anywhere in the world. Their products include home decor, accessories, jewellery, apparel, gifts, vintage items, and more.