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Connect to the world from your car

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PCQ Bureau
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style="font-style: normal; font-family: Verdana; color: rgb(0, 0, 0); font-weight: normal;"> size="2">Norway/ India: Opera Software today released a comprehensive

report style="font-style: normal; font-family: Verdana; font-weight: normal;"> size="2"> on bringing the Web to href="http://pcquest.ciol.com/content/technology/2009/109020101.asp"> style="font-style: normal; font-family: Verdana; font-weight: normal;"> size="2">in-vehicle computer systems style="font-style: normal; font-family: Verdana; font-weight: normal;"> size="2">, entitled "Web on wheels". In this study, Opera takes a look

at its partnership with Ford Motor Company to bring in-dash Web

browsing to Ford trucks and vans. While Ford is the company's first

browser-to-car deployment, Opera predicts a growing need for remote

access to the office while on-the-road.






style="font-style: normal; font-family: Verdana; font-weight: normal;"> size="2">According to market analysis firm Strategy Analytics, almost
90 percent of vehicles produced in North America and Europe will have

some form of wireless connectivity in 2016. "The rapid market adoption

of href="http://pcquest.ciol.com/content/techtrends/2010/110020110.asp"> style="font-style: normal; font-family: Verdana; font-weight: normal;"> size="2">Bluetooth style="font-style: normal; font-family: Verdana; font-weight: normal;"> size="2">, 3G, GPS and href="http://pcquest.ciol.com/content/topstories/2010/110020104.asp"> style="font-style: normal; font-family: Verdana; font-weight: normal;"> size="2">smartphones style="font-style: normal; font-family: Verdana; font-weight: normal;"> size="2"> will drive huge growth in the demand for connected

infotainment in the vehicle", says Jo Blight, Director, Global

Automotive Practice. "Our surveys show email, maps, navigation, music

and radio are the top priorities for consumers, but it will be in HMI

and software where the automotive competitive battles are set to be won

and lost."






style="font-style: normal; font-family: Verdana; font-weight: normal;"> size="2">Ford required an on-board, full-featured browser that could
be integrated and deployed in multiple vehicles. With the growing

requirements of professional mobility, vehicle makers are looking to

deliver traffic, weather, news, e-mail and more to drivers, seamlessly

and safely.






style="font-style: normal; font-family: Verdana; font-weight: normal;"> size="2">“Using Opera Web technology, vehicle manufacturers can
eliminate “button overload” on the dash and instead offer a familiar

screen experience, one that can be customized and operated by voice

input,” said Christen Krogh, Chief Development Officer, Opera Software.

“Opera believes that in-vehicle browsing comes down to convenience,

staying competitive and customization. As the leading Web innovator,

Opera has just the flexible, cross-platform solution that vehicle

manufacturers need.”









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