EA Splits Apart

EA has recently unveiled a significant internal reorganization, which involves splitting the company into two distinct entities: EA Sports and EA Games, the latter being rebranded as EA Entertainment. In a message posted on EA's official website, CEO Andrew Wilson explained that this restructuring aims to grant more creative authority and financial responsibility to studio leaders, enabling them to make faster and more informed decisions regarding development and marketing strategies.

Wilson emphasized that these changes will expedite business operations, stimulate growth, and generate long-term value for employees, players, and communities alike. As part of the restructuring, Laura Miele has been appointed as the president of EA Entertainment, Technology & Central Development. The games leadership team within EA Entertainment will maintain a similar structure, with Vince Zampella continuing to oversee Apex Legends, Star Wars games, and the Battlefield franchise. Samantha Ryan will remain responsible for "lifestyle franchises and blockbuster single-player experiences," while Jeff Karp will continue to lead EA Entertainment's mobile teams.

On the newly established EA Sports side, Cam Weber has taken on the role of president. Weber's responsibilities encompass leading the organization's renowned EA Sports experiences and the entire racing portfolio. David Tinson has been appointed to head the EA Experiences team, while Chris Bruzzo, the former chief experiences officer, is retiring. Additionally, Chief Financial Officer Chris Suh will be departing, with Stuart Canfield stepping into his role.

Wilson, who will retain his position as CEO, mentioned that the new leadership team will collaborate with their respective studios in the coming months to implement the recently announced organizational changes.

Today's announcement follows a series of restructuring actions undertaken by EA earlier this year, including a workforce reduction of around six percent in March. In June, further job losses were reported, primarily affecting up to two-thirds of the employees at Firemonkeys, the studio behind Need for Speed: No Limits.

This article is written by Gaurav Advit.