by January 25, 2013 0 comments



Bangalore,India: Ever wanted to find out which of your friends likes Lady Gaga? or which of them support Manchester United? This can be done easily with
facebook’s graph search, which provides a tool to search the world’s richest source of social media data. Currently, the feature is being rolled out
slowly, initially being offered to a selected set of users. Users will be able to ask queries such as “Pictures of me before 2005” or “Restaurants my
friends like” or “people who like rock music”, and facebook will return a set of results. These results will include people on your friends list, as well
as others who are connected through your network and have their “likes” visible to other people. While it currently does not mine facebook statuses, with
engineers specialized in natural language processing, it won’t be long before the graph search becomes even more advanced. However, there are concerns
among facebook users about privacy with the inclusion of this new feature. For example, others who are not your friends may be able to search your “likes”
because they are set to being visible, and with the high granularity of privacy settings on Facebook, it can be annoying for users to sift through
micro-settings for every component they wish to share/unshare. Graph search can also reveal disturbing and unwanted details about millions of people across
the world. For example, a tumblr website(http://actualfacebookgraphsearches.tumblr.com/) is
now uploading results of “undesirable” search queries which can result in defamation of organizations and people. It is unclear what kind of effect graph
search will have, as its power is limited by the amount of content shared by people. If users feel their privacy is threatened and decide to curb
visibility of all their content, it may be far less useful than what it’s touted to be.


Have any of you already tried out graph search? What do you think about it? Let us know in the comments below, or on https://www.facebook.com/pcquest !

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