According to IDC India,
the Domestic IT-ITeS market will revive in 2010 to grow at 15%, after a moderate
growth of 5.4% in 2009. They further suggest that important structural changes,
brought about by the impact of economic slowdown will accelerate industry
transformation towards a new 'market order.' This new phase of market growth and
development, termed as 'Growth Phase 2.0' is evolving along trends that are
quite different from the earlier phase, Growth Phase 1.0 (2003-08), during which
the domestic market witnessed unprecedented growth, almost tripling the market
size from Rs. 34,000 crore in 2003 to Rs. 99,564 crore in 2008, a CAGR of 24.0%.
According to IDC the four major trends in 2010 are:
-
Transformation of the consumer IT space: the
metamorphosis of 'Consumer 1.0' to 'Consumer 2.0.' -
'Consolidation' and 'Leveraging' of IT and
telecommunications infrastructure built in Growth Phase 1.0 to realise
greater business efficiencies and launch innovative product / solution
offerings for their end-customers development of new business models in Growth
Phase 2.0 by both large and mid-size business enterprises. -
Increased adoption and acceptance of 'game changing'
technologies such as x-as-a-Service (where 'x' could stand for Software,
Infrastructure or Platform) delivered through the Cloud and Green Tech and 3G/BWA
telecommunications networks. -
Government intervention in providing economic stimulus to
lagging end-use sectors, most notably through the launch of large scale public
infrastructure projects to unlock hitherto untapped market potential.