Nikon Announces D5300

Nikon India announced the launch of the D5300 D-SLR camera, a compact and lightweight entry-level model that delivers exceptional performance. It is Nikon's first digital SLR camera to offer built-in wireless LAN (Wi-Fi) and GPS functions, which enable simple sharing of high-quality images captured with the D5300 and NIKKOR lenses offering superior rendering performance via a smart device. The camera possesses significantly enhanced optical technologies, including an optimized EXPEED 4 image-processing engine with no optical low-pass filter. The absence of a low-pass filter maximizes the superior resolution of the high pixel count and rendering capabilities of NIKKOR lenses.

Speaking on the announcement, Mr. Hiroshi Takashina, Managing Director, Nikon India said,
"Today's announcement strengthens Nikon's leadership in the D-SLR category. The D5300 features Nikon's latest innovative technologies, allowing users to instantly shoot, store and share images. The new entrant is specifically designed to give an edge to the users to unleash their creativity, and truly test the boundaries of a photographer's imagination"

"The D5300 is a unique and compact D-SLR with features such as Wi-Fi and GPS function that allow users to look back on routes taken on vacation or with outdoor activities. The new entrant boasts an EXPEED 4 image-processing engine and a smaller and lighter body which is easy to carry & durable as well." said Mr. Sajjan Kumar, Vice President-Imaging, Nikon India

Mr. Kumar added, "The camera is equipped with some new features likes HDR Painting added to Special Effects mode with a total of 9 effects for more creative expression with still images and movies. This camera will definitely bring out the inner creativity of photographers during the festivities around."

Nikon D5300 Primary Features
An effective pixel count of 24.2-million pixels and a Nikon DX-format CMOS sensor with no optical low-pass filter, as well as the latest image-processing engine, EXPEED 4, for superior image quality and definition
Built-in Wi-Fi*1 for transmitting high-quality images to a smart device for simple sharing & Remote Shooting*2
Transfer function: Images captured by the D5300, or already saved to a memory card inserted in the D5300, can be transferred to a smart device over a wireless connection.
A built-in GPS function that records location data and tracks movement
A monocoque structure made of a new material for a smaller and lighter body that is strong and durable
A 3.2-in., 1037k-dot vari-angle LCD monitor with wide viewing angle for simple shooting from any angle
D-Movie function for recording full-HD 1920 × 1080 60p movies
Toy Camera Effect and HDR*3 Painting added to Special Effects mode (total of 9 effects) for more creative expression with still images and movies

Price and Availability
The Nikon D5300 is available in black, Red and Grey color at an MRP of:
Nikon D5300 with 18-140mm VR - Rs. 75,950
Nikon D5300 with 18-55mm VR - Rs. 59,950
Nikon D5300 body only - Rs. 54,450
The product shall be available from November mid onwards across pan India.