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Sai Supreme Textiles : ERP for Sales Management

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PCQ Bureau
New Update

The company manufactures and supplies promotional packaging for printed and

embroidered textiles in cotton, canvas, jute bags, t-shirts, and caps. It also

supplies bed, bath and food and beverage linen to hotels worldwide. Over time,

the company found its manual processes were no longer efficient to handle its

business. The system was inadequate for the growing business needs of the

organization and maintaining competitive advantage. Thus, they went for a

Microsoft Dynamics CRM system. The implementation would not only meet the

immediate business requirements but also monitor its competition and prepare

reports to help plan future strategies. It allows the company to provide better

customer service as employees can now easily view all data associated with any

given customer. By automating time-consuming repetitive tasks and also alerting

employees for open customer issues, the solution facilitates more constructive

customer interactions. The executives and sales managers have an enterprise view

of the activities of the sales team and a better understanding of the sales

pipeline, including tracking customers, contacts, and business opportunities.

The sales team processes 50 percent more leads each day thus increasing their

productivity.



Project Specs


Project Head: J Seetha Raman,

Managing Director



Intended audience: Sales teams

Tech Used:

Hardware: Dual 1.8 GHz Pentium Xeon P4 server

Software: Microsoft Dynamics CRM 3.0,

Microsoft Windows Small Business Server 2003

Implementation

Partner




Sreedhar T K, Novellsys Technologies

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