by May 6, 2001 0 comments

To keep track of each and every customer on a day-to-day basis is a Herculean task for any company. That’s where CRM (Customer Relationship Management) solutions help. SimpleRM is an eCRM solution from
Bangalore-based TriVium Systems. This is purely browser-based and runs only on Internet Explorer.

This is a Web-based solution that combines the sales, support, and marketing divisions of a company. It gives different levels of security as it lets the administrator define rights for each 
employee, depending on his requirements.

SimpleRM has a 360-degree view. This lets you analyze the complete information of your past interactions with a particular customer, based on the criterion specified. The business-tracking feature of SimpleRM lets you keep track of the work assigned to your subordinates on a regular basis regardless of where each of them is. You can also generate various kinds of customizable reports to help in data analysis.

SimpleRM also has a mail-management functionality–you can have a stipulated response for different types of messages, or have it forwarded to the right person in the company who can reply to it. The application is GUI based. You can just drag and drop the tools to frame a query and arrive at the solution, instead of having to write a code to do a specific task. SimpleRM can also be integrated with any of the existing applications that a company has. The price depends on various factors like the number of users and the initial integration required.

Contact: TriVium Systems, Bangalore, E-mail: website: 
Tel: 080-3366071/72 Fax: 3315481.

Vini Goel in Bangalore

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