These 5 IoT Startups are a World Apart From Rivals

by April 11, 2016 0 comments

Internet of Things is poised to become one of the most disruptive technologies of the 21st century. According to a report by NASSCOM in five years, the global opportunity is likely to touch 300 billion USD and in comparison, India too would boast of a 15 billion USD market in IoT.

The market is still at a nascent stage with sales mostly limited to wearable devices in India.

According to Jayesh Ghatge, Market Partner – ThoughtWorks, “Driven by sensor economy Internet of things is going to transform itself into Internet of people, services and data.”

We look at top five IoT startups firing on all cylinders and analyze what sets them apart from others in the emerging IoT market eco-system.


Cooey provides end-to-end health-monitoring IoT platform that allows users to collect, store, analyze and share their medical information with the doctor, while providing personalized health tips to patients based on their medical profile. It also connects the users with various healthcare service provides and enables them to get personalized services i.e. medicines, tests, or home care services, delivered directly to the doorstep.


Their wireless body fat analyser and blood pressure monitor WBT1-357-B was launched on Flipkart last year in November. It can measure weight, muscle mass, BMR (Basal Metabolic Rate), Body mass, Body Fat and Visceral fat. It also calculates the BMI (Body Mass Index), and later syncs the data on the cloud and on the smartphone app.

Cooey wants to be the go-to app for management of blood pressure and heart disease.


Modern technology is making the shop floor smarter with specialized sensors with real-time data communication. Pune based ShopWorx is a real-time big data monitoring and analytics solution that is focused towards manufacturing shop floor and has been customized for two verticals – Plastics Manufacturers and Automotive Assembly line.


There are over 10,000 registered MSMEs in Pune region and Entrib wants to tap into this market.


In sync with the Smart City plan Altiux demonstrated its solution portfolio for Smart Cities and Smart Manufacturing verticals at IoT Asia 2015 at Singapore, Smart Cities India Expo 2015 at New Delhi and Indian Manufacturing Summit at Mumbai. Their approach towards combining statistics and data analysis has helped process manufacturing enterprises in unlocking true value from their existing data sets without any expensive equipment upgrade.


It is currently building platforms and solutions for IoT devices, cloud platforms and smart homes. It also builds and licences intellectual property (IP) components in key emerging technology domains.


This Belgaum based start-up makes consumer and enterprise products in the wearable tech and IoT space. Their primary focus is to design and develop IoT solutions for security, defence and smart city applications. Their flagship product ‘Find’ which was launched last year is a tracking device that alarms the user if they lose their belongings. The user receives an alarm and a trigger on the smartphone. SenseGiz has sold over 20,000+ units of Find worldwide.


After consumer-focused IoT products, SenseGiz is now focusing on making products for use cases in smart cities and smart home.


Yuktix creates environment monitoring solutions for emerging markets. Their idea is to create next generation monitoring solutions focused on making data mobile and data capture, visualization and analysis in a true plug and play format. It also provides weather, air quality, gases and water sensors. Their environment monitoring solution follows standards set by the Indian Meteorological Department (IMD) and the World Meteorological Organization. The solution can serve as ready-to-deploy system for smart cities and urban monitoring.


It has also collaborated with Telit, a company providing Internet of Things (IoT) solutions, for its cellular module technology which has been designated to provide mobile data access for Yuktix micro-climatic data collection weather stations in India.

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