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Windows 8 AppFest Sets World Record In Bangalore

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PCQ Bureau
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In the packed expo hall at the KTPO in Bangalore, Microsoft's Jon DeVaan struck a huge gong to signify the start of a frenetic overnight coding marathon. Microsoft brought together over 2500 developers to hack out innovative new Windows 8 apps, encouraging developers to start building the ecosystem. Bhaskar Pramanik (Chairman, Microsoft India) told the press that Windows 8 will be “good for India” as developers will be able to “create applications that add value to our economy”, and that Windows 8 provides “great revenue opportunity for developers”. Jon DeVaan (CVP,Windows Development, Microsoft) added that “Windows 8 is designed for a changing world”, as it “caters to new kinds of content---music, video and social”.





DeVaan was eager to expound on Windows 8 being “the most significant developer opportunity ever” by explaining a few key points to justify this. Devaan said that “70% of the first $25k revenue goes to developers, 80% after that”, and that developers have “a choice of programming languages including HTML5/JSS to build apps”. When PCQuest asked whether Windows 8 apps shall be “code once, run anywhere”, Pramanik replied that “Apps will be able to run across a range of devices, from tablets to PCs”. DeVaan also showed us some examples of apps made for the Indian market, including the ICICI and Makemytrip.com apps that looked vibrant and attractive.

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Windows 8 Apps: Developers Pass The Judgment!

PCQuest recently covered the 18-hour coding marathon for Windows 8 held by Microsoft in Bangalore. We managed to have a chat with some developers to get their take on building Apps for Microsoft's latest platform release...

The excitement was palpable as 3,500 developers started on building their apps during the non-stop 18-hour hackathon conducted by Microsoft. While they were working on their Windows 8 apps, we had a chat with some developers on their thoughts on Windows 8 style app development.

One of the participants, Nikhil, pointed out that the biggest plus point was that the “UI is easy to make, just drag and drop, while everything else is loaded internally”. However, another added that the Visual Studio 2012 “tools should be more flexible”, as “they keep changing the base code from version to version, and many things get deprecated” as “2-3 library APIs had been removed from the consumer preview till the RTM preview ”.

I also talked to Gaurav, whose team of five was building 3 apps over the period of the entire marathon . Gaurav said that “with IntelliSense, it does half the work for you, and it is much faster than previous versions” and added that “Microsoft has increased their 5 million audience to 640 million on the apps front, and this is a big inspiration for developers.”

With the release of Windows 8, developers have a huge opportunity to capture the market of users shifting from older versions of Windows. With around 690 million devices running Windows 7, which is directly upgradeable to Windows 8, Windows 8 apps have the potential to achieve an unprecedented level of reach to general audiences.

*Note: Participant names have been changed to preserve anonymity.





PCQuest also had a session with Harish Vaidyanathan (Director, Technical Evangelism, Microsoft), who gave us an in-depth demo of Windows 8 from a developer perspective. When asked about the compatibility of Windows 8 apps with Windows Phone 8, Vaidyanathan clarified that “the app will not run as it is” and the “user interface has to be redone for Windows Phone 8”, but much of the core logic will be the same because both operating systems rely on the Windows RT API. He also said that the biggest selling point for developers to build apps for Windows 8 is the enormous audience reach it would have, as Microsoft expects 400 million Windows 8 licenses to be sold within a year of release. “99% of India runs on Windows, and about 85% globally, so no other platform can give developers this kind of reach”, Vaidyanathan continued. Developers would also be able to code and submit an application for the app market in 180 different countries, in over 100 languages, and shall have the ability to choose the markets they want the app to be featured in.



Vaidyanathan also assured developers that they need not worry about customizing apps across displays, as “Windows automatically scales up an app to make it wider”. He demonstrated this by playing the “cut-the-rope” game on his 27” monitor and a 10” tablet simultaneously. He also added that the “Blend for Visual Studio 2012”, makes UI design for Windows 8-style apps extremely easy, and that it can be used to make the UI for Windows Phone 8 as well. For developers who are interested in building Windows 8 apps, Microsoft offers Visual Studio Express 2012 as a free download for independent development.

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