Samsung Enters CES 2024 with a New Concept: A Foldable Display with Dual-Folding Capability

In Las Vegas, at the largest consumer electronics expo, Samsung unveiled the Rollable Flex display. With the use of slide and foldable technology, this display can enlarge up to five times its original dimensions.

The futuristic display has been distinguished from earlier versions like the Galaxy Z Flip 5 and Galaxy Z Fold 5 by the South Korean tech giant, which also boasts extensive testing in a variety of situations to assure its endurance.

What is unique about Samsung's new concept?

360-degree foldable Protection

The Flex In and Out device supports a 360-degree flexible screen that allows users to bend it from either side. Unlike its predecessor, the foldable smartphone and thin screen are designed for two-sided use, improving the user experience with an innovative hinge technology that allows the device to fully rotate.

Market Dominance: Samsung's Strong Grip on Foldable Smartphones

Samsung has the largest market share in the global foldable smartphone market, as the company has continued its commitment to unique design and features since launching its first phone with a foldable display in 2018.

Extreme Environmental Tests: Durability beyond Limits

Samsung's Flex In and out display undergoes extensive testing to withstand temperatures ranging from -20 degrees Celsius to 60 degrees Celsius. Rigorous testing ensures the device's adaptability to different environments, making it a versatile option for users in different climates.

Basketball Impact Test

The company highlighted the durability of the foldable screen, showing Samsung's durability in the basketball impact test. Not only does the device pack a punch, it runs smoothly, but it's generally durable in changing conditions like sand and water.

Rollable Flex Display: Expanding possibilities

Samsung presented a rollable, flexible display at the largest consumer electronics show in Las Vegas. This display can be expanded up to five times larger and includes both folding and sliding technology. The company has teased a wireless headset designed to seamlessly integrate with future foldable devices, improving the overall user experience.