Tata Consultancy Services: A New Web Avatar

by December 1, 2018 0 comments

Solution Requirement

Businesses around the world turn to Tata Consultancy Services (TCS) to create tailored, industry-specific digital solutions and world-class IT services. As a dynamic, customer-centric organization, TCS wanted to revamp its website to reflect its vibrant, engaging, technologically advanced, and collaborative vision. The company sought to provide an engaging web experience that would showcase its capabilities, attract talent, and provide the most current and relevant information to its customers and investors.

The company began looking for a new technology platform. “Setting the bar high, TCS looked at all the major cloud providers and content management systems,” says Sunil Karkera, Chief Technology Officer – Digital Enterprise, TCS. “We wanted a high-performing, agile, and open cloud, as well as a dynamic content management system that had robust content workflow support.”

Solution Deployment

Dedicated to creating innovative solutions for customers worldwide, TCS developed a new company website that reflects its dynamic vision. To deliver a more modern and engaging experience, the company redesigned the site to run on the Adobe Experience Manager content management system hosted on Microsoft Azure. Built in close collaboration with Microsoft and Adobe, TCS.com ex-
emplifies the company’s ability to deliver on digital transformation.

Ultimately, TCS decided to base its new website on the Microsoft Azure platform and the Adobe Experience Manager content management system, part of the Adobe Marketing Cloud suite. With the Adobe content management system, TCS could create the interactive, dynamic experience it envisioned. And with Azure, Tata Consultancy Services would gain the global scalability and high level of performance it required—a critical factor for a global leader. In addition, because Azure provides strong support for Adobe Experience Manager, TCS could run the solution in its optimal state without any compromises.

Solution Benefits

The process of creating the new Tata Consultancy Services website has been as valuable as the result. The new website is delivering a modern, dynamic experience that reflects the company’s position as a global leader in digital transformation. The information architecture of Adobe Experience Manager on

Azure makes it easy to find relevant and current information about all aspects of the company. The infrastructure is also highly scalable and easy to change and deploy, and with a more elastic platform in place, TCS.com has become a digital channel for enhanced collaboration. Karkera says, “TCS customers, partners, and other visitors are now actively engaging with us through the new website.”

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