Yureka launches Yureka Black exclusively available with Flipkart

YU mobiles recently announced the launch YUREKA BLACK, the next generation version of its iconic smartphone Yureka, which has also been the most searched smartphone on Google. Bringing the magic of Black with the new YUREKA, the new smartphone is the perfect amalgamation of ravishing looks & best-in-class specs making the consumers want to flaunt it amongst their peers! YU Televentures sold more than 3 million smartphones in the last two years making it one of the most popular brands among the new age netizens. Targeting the 45% the ever-burgeoning online smartphone market, the launch will also witness YU extending its partnership with the India’s leading e-commerce player, Flipkart yet again after its successful association with it for YUNICORN and YUREKA PLUS.

YUREKA BLACK

Enhanced Performance- From Speed to Finger Print Sensor

On the hardware front, the new YUREKA BLACK is a performance powerhouse which is packed with 1.4 GHz Qualcomm Octa Core processor, 4GB RAM with 32 GB ROM, 3000 mAh battery and a lot more to target the consumers who are looking for a smartphone that would provide a differentiated and coherent experience of performance and style.

It is also equipped with an extremely fast fingerprint scanner, adding premium security and convenience.

Users can now wake and unlock the device with one of five stored fingerprints in less than half a second. The fingerprint scanner on front has a glass cover and metal ring, making the appearance smoother and more elegant.

A design marvel worth drooling over

A stunning device in metal, the YUREKA BLACK represents style and premium looks. It follows YU’s design philosophy that exhibits a flawless metal uni-body blended design, embodying strength and giving the device stunning looks through meticulous craftsmanship. The phone comes with 8.73MM super slim visual thickness that can easily be adjustable and gets fits in the palm. The graceful and arc design enhance the elegant look of the phone several notches higher.

Apart from all this, users can draw their own gestures and customize their smartphone experience.

The new smartphone comes with 4G Connectivity and runs on Android Marsmallow, includes WIFI, Bluetooth and FM.  With all this and much more, the smartphone is priced at an affordable price point of INR 8,999/-